Renatus Media Celebrates Two Years in Gaming Industry: 50 Million Users Reached


Renatus Media Celebrates Two Years in Gaming Industry: 50 Million Users Reached

After celebrating two years since the establishment, the game publishing company Renatus Media summed up its activities in the gaming market.  

Over the last 12 months, the US-based publisher of social and mobile titles has increased its user base five times: Renatus took off from 10 million monthly active users across Facebook, iOS and Android in late 2013 and raised it up to over 50,000,000 by September 2014.    

Renatus is a young publishing company, which was established in summer of 2012 and has launched over 30 quality games of various genres, such as slots, bubble shooters, match-three, hidden objects, RPG and strategy games.

Within the scope of published titles, match 3 and bubble shooter games have become the biggest commercial success. Their share in the total amount of Renatus’ user audience is around 85%, and they generate 90% of the total company’s revenues. The largest segment of Renatus’ user base consists of Facebook users (almost 88% of total active users), and the remaining part of audience is formed by players on two mobile platforms, iOS (9%) and Android (3%).

The flagship titles of Renatus Media that have gained great popularity are Bubble Chronicles Diamond Edition, Bubble Magic 3D, Bubble Origins, and SlotBoom. Lately, a new line of games has emerged, featuring Candy Dale, Sweet Smash Story and Bubble Milk Hero games. The odds of them becoming trendy in the circles of users fond of playing with ‘candies’ and ‘bubbles’ are very high, especially among women who are the target audience of Renatus company. 

Development of the gaming industry is another sphere that Renatus is actively involved in. For the last year, the game publishing company has been organizing and investing into three DevGAMM conferences. First launched in an updated form in December 2013, DevGAMM gathered around 1,300 attendees who were given the opportunity to judge about new formats and keynote speakers. The success was nailed down by two conferences that followed: they attracted over 1,000 gaming professionals, speakers from Google, Facebook, Unity and other industry leaders. Today, DevGAMM is considered one of the most productive gaming events in Eastern Europe.   

In the nearest future, Renatus is planning to add new high-quality Match 3 and bubble shooter titles to its publishing list. The release of three new games and mobile versions for some of the already launched promising Facebook titles is expected to take place by the end of 2014.   

Originally posted on Gamasutra.

Posted by Renatus on November 06, 2014